As a Social Media Executive, you will play a crucial role in developing and executing our social media strategies to enhance our online presence, engage with our target audience, and drive brand awareness and customer engagement. You will be responsible for managing various social media platforms, creating and curating compelling content, and analyzing data to measure the effectiveness of our campaigns

Job Responsibilities:

1. Collaborate with the marketing team to develop comprehensive social media strategies that align with the company’s goals and objectives.
2. Manage and maintain the company’s presence on social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others.
3. Actively engage with the online community, respond to comments and messages, and foster meaningful interactions with followers.
4.  Plan and execute social media marketing campaigns, including paid advertising, contests, and promotions.
5. Monitor and analyze social media metrics and provide regular reports on performance. Use insights to make data-driven decisions and optimize strategies.
6. Ensure brand consistency across all social media channels and maintain a cohesive online presence.
7. Work closely with the content team, graphic designers, and other departments to coordinate and execute cross-channel marketing efforts.

Requirements:

1. Proven experience in social media management and digital marketing.
2. Strong knowledge of various social media platforms and their best practices.
3. Proficiency in social media scheduling and analytics tools.
4. Strong communication and collaboration abilities.
5. Strong attention to detail and organizational skills.